Job title: Senior Creative, Media & Tech

Group: Mindshare Worldwide

Mindshare is global media agency designed to make media exciting, fun and life changing. For the last 20 years our values of Speed, Teamwork and Provocation have guided our 10,000 people who work with some of the world’s best brands and companies. Located in 116 offices across 86 countries, we are the largest media agency in GroupM, WPP’s media investment management arm, which is the #1 media holding group globally. Mindshare Worldwide is the headquarters for Mindshare based in London. We are a team of 400+ people, co-ordinating media campaigns for our global clients.

What We Can Offer You

At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund and early finishes on a Friday during summer. These are just some of the great benefits we offer.

Based ten minutes from London Bridge tube station, our office has a rooftop with 360 views of London – a great space to hang out with colleagues and friends!

We also offer an extensive training programme to help guide your career development whilst you’re with us. There’s a wide range of options to suit everyone at all levels of your career.

Our Values & Behaviours

Our attitude is reflected in our core values of Empathy, Energy and Impact, which drive our people and our business.

We want Mindshare Worldwide to be a place where everyone feels that they belong, everyone can be themselves and everyone has the same opportunities to develop their careers. Over the last 12 months we have made important steps in progressing on our journey to a truly inclusive organisation. We have launched The Collective and have seen the birth of a range of Employee Resource Groups who have shown some amazing and inspiring work.

Our Commitment

Mindshare Worldwide commit to providing assistance for candidates who have successfully secured an interview and may require reasonable adjustments. We will work with the interviewee to establish what additional support is required and where possible, ensure reasonable adjustments are implemented to support a successful interview.

The Role

The Ideal Candidate

• Mid-weight creative, capable of developing media-agnostic ideas
• Preferred experience from a creative team in media agency, digital creative agency, integrated creative agency, emerging tech shop, and/or non-traditional creative background.
• Need to be able to work independently and with other creatives
• Creative skillset spanning from ideation to conception and design of solutions to execution
• A good understanding of the media environment, the role different elements can play, and how they connect.

Essential Criteria

• have brilliant ideas across all types of creative work – from big campaign ideas to content program to tech-driven activation – and across multiple channels.
• understand what good brand content looks like.
• have a passion and curiosity for innovation/technology and know how to build it into their work.
• can create and confidently deliver initial idea presentations for pitch or live project.
• can create and/or brief treatment, storyboard, initial design layout and/or can write original, short & long copy.
• have the knowledge and experience to oversee creative projects from idea to final execution.
• are confident communicating with clients, and developing client relationships
• are collaborative with internal teams, and with our media partners.
• have strong attention to detail and outstanding organisational skills
• expertise developing / making things (i.e. usage of graphic design software) is a bonus
• foreign language is also a bonus

Responsibilities

• Creative ideation & strategy
  • Generate media-agnostic creative ideas and be responsible for those end to end, including presenting to clients. These can apply to TV, Cinema, OOH, Radio/Audio, Video, Social, Content, Digital, Influencers, etc. and / or leverage emerging technology (AR/XR, AI, NFT, etc.)
  • Partner with client’s creative agencies to translate creative platform / high level concept into creative media and creative tech ideas
  • Creative strategy development anchored in media, working hand in hand with global media strategists
• Creative consultancy for media and tech partner production:
  • Review and rewrite (if necessary) creative briefs for media and technology partners
  • Lead / attend media partner briefings
  • Review and give feedback on creative proposals
  • Review final assets and approve before delivery
• Creative direction throughout process:
  • Create / review treatments, storyboards, initial design layouts
  • Create / review treatments, write initial campaign copy and scripts
  • Create / review user journeys, and identify related assets, CTAs etc.
  • Depending on candidate and project requirement:
    • Brief and oversee all copy on content projects
    • Brief and direct graphic design and motion design
  • Identify production partners and direct them throughout project
  • Review final assets and approve before delivery
  • Ongoing communication with client throughout project
  
  

• Overall development of creative media & tech practice
  • Work with client lead and strategy teams to identify creative media & tech opportunities
  • Work with wider agency to help bring creativity into everything we do
  • Internal promotion of Invention team and work
  • Work with Global teams to promote creativity
  • External promotion of Mindshare creativity – with clients, conferences, PR etc.