mothers2mothers (m2m) is an African Primary Health Care organisation that employs women living with HIV as community health workers across 10 African nations. These “Mentor Mothers” deliver integrated health services at clinics and in communities to ensure everyone, everywhere, has access to the services they need to be healthy and stay in care. Over the next five years, this proven, peer-led model is being scaled up to double down on ending HIV, as well as to tackle new health challenges and reach more people - all with the aim of building a fairer, healthier future. The employment of local women as community health workers means that we are delivering a model that prioritises healthcare for families who need it most, delivered by women who know them best. Since its creation in 2001, m2m has created jobs for nearly 12,000 women living with HIV in sub-Saharan Africa and, together, they have reached over 15M people with critical health services and education. In 2021, m2m reached over 1.6M people across 10 African nations, including 402,616 adolescents (ages 10-19) - 51% more than the year before. m2m also advanced the Global Goals of ending HIV/AIDS by 2030 - by achieving virtual elimination of mother-to-child transmission of HIV among its enrolled clients for the eighth consecutive year, and meeting all of the ambitious UNAIDS Fast-Track Targets among its clients four years ahead of the 2026 target date. For more information, visit www.m2m.org

Job Title

Communications Officer

Organisation Levels

mothers2mothers -> m2m United Kingdom -> Communications

Location

London - , LND GB (Primary)

Type of position

Permanent

Education

Degree

Closing Date

15/5/2023

Job Description

This role provides communications support to the Global Resource Mobilisation (GRM) teams in their efforts to generate revenue and partnerships for mothers2mothers. The successful candidate will provide specific support t to the Events, Private Sector Partnerships, Talent, Communications, and Institutional Partnership teams through the production of engaging and compelling fundraising communications for new and existing supporters, both in print and online. This position is for a strong communicator who is creative, ambitious and has a keen interest in making a change in the world. This role is based out of the m2mUK office in London and reports into the Communications and Campaigns Manager, and will be working closely with the GRM and Communications teams in the UK, U.S. and South Africa.

Key Performance Areas:

Events Communications:

• Provide communications support for global m2m events, supporting in the development of a concept and look and feel for each event, ensuring consistency in branding and messaging across all events and materials, and preparing email marketing in the lead up to and after the event.
• Support the Communications & Campaigns Manager to prepare messaging and talking points for spokespeople at events as required and when relevant.
• Lead on creating online content to support and amplify events, including social media and website blogs.
• Support the Communications and Campaigns Manager and Senior Communications and Strategic Engagement Manager, and in close partnership with the Partnerships team, in the lead up to key policy advocacy events such as International AIDS Society conferences, the United Nations General Assembly, and Women Deliver, as well as regional events with the African Union and others—including supporting on email marketing content to secure attendance, social media content, and other.
• Support on photographer liaison and management at events.
• Work with Communications & Campaigns Manager and Finance team to develop “money buys” (indicative financial support levels) that are engaging for our supporter audience while also reflecting the diversity and nature of our work.
• Lead on gathering case studies to support fundraising initiatives, corporate, and other partnerships, and demonstrate impact to supporters.

Private Sector Partnerships Communications:

• Develop content needed to support brand partners.
• Support the Events and Private Sector Partnerships team in creating sponsorship decks and outreach emails, and work with partners to ensure that aspects of the partnership related to communications are realised—such as requesting content in line with agreed deadlines, seeking sign off on social media posts, communicating requirements for brochure space.
• Work with Senior Lead, Private Sector Partnerships to identify relevant brand partners and play a key role in managing the ongoing relationship —including identifying opportunities for joint communications activities and preparing content and messaging as needed.
• Monitor communications and marketing trends within the private sector and keep the Private Sector team up to date.
• Support the roll out of the Private Sector team’s employee engagement strategy, with a focus on creating, managing, and providing the content and collaterals needed.
• Develop content for Corporate Advisory commitment to use and share in their role as Connectors for m2m, including via email and social media. Ensure content is created in line with m2m messaging and prepared in a way that is relevant to private sector audiences.

Global Communications:

• Conceptualise and create excellent written content to be used across a variety of online platforms, such as for m2m’s website, media relations, email newsletters and other external publications, and for a variety of audiences (from policymakers and academia to individual donors or corporate partners). Similarly, deliver high-quality written content for offline assets, such as fundraising print assets and materials; and for partner/donor publications.
• Support Communications & Campaigns Manager to deliver m2m’s European media relations strategy, which will include media list management and liaising with reporters and PR agencies.
• Create content and send out regular global Database mailings using Emma, monitor performance, and report back on learnings and results.
• Use graphic design tools such as InDesign and Canva to create online and offline content to support fundraising initiatives and events, including liaising with external providers e.g. graphic designers, printers.
• Attend relevant sector and partner webinars and broadcasts, reporting back to the team on learnings and messaging insights.
• Develop and manage a master document that collates key external and internal statistics in m2m’s space to support GRM with consistent and impactful messaging.

Talent engagement and outreach:

• Support Communications and Campaigns Manager and Senior Special Events Manager to drive m2m’s Talent Programme, especially around prospecting, outreach, and engagement.
• Manage celebrity pipeline spreadsheet, including designing and managing a process to assess suitability.
• Work with Salesforce Manager to manage a dashboard that visualises our Talent Pipeline and Progress.
• Identify and onboard new Patrons and Ambassadors in collaboration with Global Resource Mobilisation team. Conduct in depth research into prospective talent to ensure the compatibility with m2m’s vision and mission.
• Work closely with m2m’s Patrons and Ambassadors, and their digital and social media teams to create content for online campaigns and engagement.
• Provide logistical support around celebrity site visits in-country.

Job Requirements

Qualifications and Experience:

Essential:

Educated to degree level or equivalent.

At least 2 years relevant experience.

Experience of managing and creating online and offline content for events and partnerships.

Experience in building relationships with individuals and corporate donors, as well as Talent (Ambassadors and Patrons).

Good knowledge of MS-Office Suite (Word, Excel, PowerPoint).

Long-term / permanent right to work in the U.K.

Desirable:

Experience of media relations.

Proficient with Adobe design and editing software (especially Photoshop and InDesign).

Knowledge of online design tools, i.e. Canva.

Experience of using the following systems:

Salesforce

Social Pilot

MyEmma

Competencies:

Essential:

Excellent ability to conceptualise, write, and edit quality written content.

Visually creative—able to guide designers, select images, and express concepts visually.

Ability to be agile to changing demands, highly organised and adept at juggling tasks to meet deadlines.

Passion for and commitment to the mission and goals of mothers2mothers.

Excellent interpersonal communication skills, comfortable communicating externally and internally with individuals at all levels – from grassroots activists to CEOs.

Highly motivated, detail-oriented and confident working independently and as part of a team.

A team player who has a can-do attitude, a sense of humour and is comfortable working in a small office.

Enthusiastic and friendly, someone who will be an excellent m2m ambassador.

An interest in and understanding of international development, public health, HIV/AIDS, gender equity, and racial equity.

Desirable:

• Experience working with InDesign Experience working in international development or on public health, HIV/AIDS, gender equity, or racial equity.
• Knowledge and understanding of the charity sector and relevant fundraising codes of practice.
• Experience working in a multicultural and / or international team who is accustomed to juggling stakeholders across different time zones.

mothers2mothers is an equal opportunity employer. We particularly encourage applications from people living with HIV and AIDS (PLWHA), people with disabilities, women and previously disadvantaged people. Competitive salary packages will be negotiable in accordance with m2m’s remuneration policies.